Gladys Glover has just lost her modeling job when she meets filmmaker Pete Sheppard shooting a documentary in Central Park. For Pete it's love at first sight, but Gladys has her mind on other things, making a name for herself. Through a fluke of advertising she winds up with her name plastered over 10 billboards throughout city.
A New York sculptor who opens a wax museum to showcase the likenesses of famous historical figures runs into trouble with his business partner, who demands that the exhibits become more extreme in order to increase profits.