Bobbito Garcia

Bobbito Garcia

Birth : 1967-09-25, New York City, New York, USA

History

NYC native Bobbito García is a freelance creative who has put an indelible footprint on multiple urban movements. During the 1990s, the legendary air personality was one-half of the “Stretch and Bobbito” program on WKCR. The duo introduced the world to an unsigned Nas, Biggie, and Wu-Tang, as well as an unknown Jay-Z, Eminem, and the Fugees. The total record sales for all the artists that premiered on their platform exceed 300 million. In 1998, the Source Magazine voted them as “The Best Hip Hop Radio Show of All Time.“ As the progenitor of sneaker journalism, García penned his landmark Source article “Confessions of a Sneaker Addict” in 1990, then in 2003 became the critically acclaimed author of Where’d You Get Those? NYC’s Sneaker Culture: 1960-1987 (Testify Books). In 2005, ESPN’s “It’s The Shoes” series, hosted by Bobbito, became the first show on the subject in broadcasting history. A former professional basketball player in Puerto Rico, García performed in the ground breaking Nike “Freestyle” commercial. In 2007, the brand released seven co-designed Air Force 1 sneakers bearing his name. The voice of EA Sports’ popular NBA Street video game is also a world-renowned DJ, who has spun World, Soul and Jazz music at Lincoln Center, Central Park SummerStage, and the Smithsonian (DC).

Profile

Bobbito Garcia

Movies

All the Streets Are Silent
Self
In the late 1980s and early 1990s, skateboarding and hip-hop culture collide in downtown Manhattan. Archival footage from the era showcases the fusion of these two forms of expression.
Big Chips
Himself
A short documentary about Kember Walker in his young days of playing basketball at Rice High School.
Rock Rubber 45s
Self
A cinematic odyssey exploring the connectivity of global basketball, sneaker, and music lifestyle through the firsthand lens of authentic NYC culture orchestrator Bobbito García. The film explores García’s youth dealing with mistreatment, educational quandaries, identity, and loss as well as his ascension to self-determination as an adult freelance creative.
Rock Rubber 45s
Producer
A cinematic odyssey exploring the connectivity of global basketball, sneaker, and music lifestyle through the firsthand lens of authentic NYC culture orchestrator Bobbito García. The film explores García’s youth dealing with mistreatment, educational quandaries, identity, and loss as well as his ascension to self-determination as an adult freelance creative.
Rock Rubber 45s
Writer
A cinematic odyssey exploring the connectivity of global basketball, sneaker, and music lifestyle through the firsthand lens of authentic NYC culture orchestrator Bobbito García. The film explores García’s youth dealing with mistreatment, educational quandaries, identity, and loss as well as his ascension to self-determination as an adult freelance creative.
Rock Rubber 45s
Director
A cinematic odyssey exploring the connectivity of global basketball, sneaker, and music lifestyle through the firsthand lens of authentic NYC culture orchestrator Bobbito García. The film explores García’s youth dealing with mistreatment, educational quandaries, identity, and loss as well as his ascension to self-determination as an adult freelance creative.
Stretch and Bobbito: Radio That Changed Lives
Co-Producer
Exploring the social impact of what The Source Magazine in 1998 voted, "The Best Hip Hop Radio Show Of All-Time." The documentary film is the story of quirky friends who became unlikely legends by engaging their listeners and breaking the biggest rap artists ever.
Stretch and Bobbito: Radio That Changed Lives
Writer
Exploring the social impact of what The Source Magazine in 1998 voted, "The Best Hip Hop Radio Show Of All-Time." The documentary film is the story of quirky friends who became unlikely legends by engaging their listeners and breaking the biggest rap artists ever.
Stretch and Bobbito: Radio That Changed Lives
Director
Exploring the social impact of what The Source Magazine in 1998 voted, "The Best Hip Hop Radio Show Of All-Time." The documentary film is the story of quirky friends who became unlikely legends by engaging their listeners and breaking the biggest rap artists ever.
Stretch and Bobbito: Radio That Changed Lives
Exploring the social impact of what The Source Magazine in 1998 voted, "The Best Hip Hop Radio Show Of All-Time." The documentary film is the story of quirky friends who became unlikely legends by engaging their listeners and breaking the biggest rap artists ever.
Adult Rappers
This documentary feature pulls back the curtain on the world of ‘working class’ rappers. The film spotlights independent artists struggling to find a balance between making a living and pursuing their art alongside the never-ending saga of age and relevance. Weaved together through a series of 30 plus interviews that are devoid of the ego so common in the business of music, especially hip-hop, the film traverses the country (USA) to explore the myths and misconceptions of life as a full-time rapper.
Jamel Shabazz Street Photographer
Self
Documentary following the career of Brooklyn-born photographer Jamel Shabazz, who captured hip-hop in its infancy long before it became a worldwide phenomenon. His iconic images of kids sporting sneakers and savvy street style caught the essence of hip-hop as it exploded onto the streets of New York. Intimate interviews with Shabazz and hip hop pioneers explore the hundreds of individual stories and urban history behind a revolutionary cultural movement.
Doin' It in the Park: Pick-Up Basketball, NYC
Co-Producer
An independent documentary directed by Bobbito Garcia and Kevin Couliau. The film explores the definition, history, culture, social impact and global influence of New York's outdoor summer basketball scene, the worldwide 'Mecca' of the sport.
Doin' It in the Park: Pick-Up Basketball, NYC
Writer
An independent documentary directed by Bobbito Garcia and Kevin Couliau. The film explores the definition, history, culture, social impact and global influence of New York's outdoor summer basketball scene, the worldwide 'Mecca' of the sport.
Doin' It in the Park: Pick-Up Basketball, NYC
Director
An independent documentary directed by Bobbito Garcia and Kevin Couliau. The film explores the definition, history, culture, social impact and global influence of New York's outdoor summer basketball scene, the worldwide 'Mecca' of the sport.
Copyright Criminals
Himself
Copyright Criminals examines the creative and commercial value of musical sampling, including the related debates over artistic expression, copyright law, and (of course) money. This documentary traces the rise of hip-hop from the urban streets of New York to its current status as a multibillion-dollar industry. For more than thirty years, innovative hip-hop performers and producers have been re-using portions of previously recorded music in new, otherwise original compositions. When lawyers and record companies got involved, what was once referred to as a “borrowed melody” became a “copyright infringement.” The film showcases many of hip-hop music’s founding figures like Public Enemy, De La Soul, and Digital Underground—while also featuring emerging hip-hop artists from record labels Definitive Jux, Rhymesayers, Ninja Tune, and more.
Gunnin' for That #1 Spot
The film follows 8 of the top high school basketball players in the US at the time of filming, in 2006. The plot centers around the first annual Boost Mobile Elite 24 Hoops Classic game at the legendary Rucker Park in Harlem.
On the Road with Judas
Eric
A successful New York businessman leads a double life as a computer thief.