A group of friends in a Tel Aviv suburb get together to watch Universong, a Eurovision-like television song contest. They gather to watch and are depressed by the lifelessness of the Israeli entry, a parody of many recent offerings, a flashy, grating song about "amour." Realizing that Anat is distraught over the crisis in her marriage, they decide to compose a song to cheer her up. As a lark, they enters their cellphone video of it in next year's contest, and it becomes Israel's entry.
Naomi, la estudiosa hija de un importante y devoto rabino, convence a su padre para posponer su matrimonio un año con el fin de ir a Safed, una de las cuatro ciudades santas de Israel, a hacer un curso de mística judía. La mentalidad de Naomi experimenta un cambio radical cuando se hace amiga de Michelle, una estudiante de espíritu libre. Cuando las amigas conocen a Anouk, una frágil extranjera con un inquietante pasado, emprenden un arriesgado viaje al reino de lo prohibido.