Kaan and Mete, co-hosts of a mid 1990s radio show called Kaybedenler Kulübü (Losers' Club), struggle to deal with their daily lives after their show becomes an instant hit. Kaan meets Zeynep, the girl of his dreams, but their relationship comes under pressure as the show continues to stir controversy and attract fans from every segment of Istanbul society.
Hayri and Orhan are two music producers head over heels in debt. In an attempt to find the next big thing to turn the business around, they contact Ferhat, a gastarbeiter in Germany, and desperately bring him to Istanbul to sign him. As they are struggling to find the necessary funds to promote Ferhat's debut album, a mysterious rich woman named Firuze shows up and starts supporting them. The future now seems bright, but things are not always what they seem...