Plant loving Hilda, has created a museum where she preserves endangered and rare plants from all over the world. Meanwhile Attilem, a new genetically modified cereal, is launched on the market. Growing with little water and fertilizer while generating high crop field Attilem looks like an ideal solution to eradicate starvation and provide an alternative to diminishing oil reserves. But nothing is at it seems...
In 1932, the writer Paul Nizan published "The New Watchdogs" to denounce the philosophers and writers of his time who, sheltering behind intellectual neutrality, imposed themselves as true watchdogs of the established order. Today the watchdogs are journalists, editors, and media experts who've openly become market evangelists and guardians of the social order. In a sardonic manner, "The New Watchdogs" denounces this press that, claiming to be independent, objective and pluralist, makes out it is a democratic force of opposition. With forcefulness and precision, the film puts its finger on the increasing danger of information produced by the major industrial groups of the Paris Stock Exchange and perverted into merchandise.
