Adam Berg

To end an apocalyptic war and save her daughter, a reluctant soldier embarks on a desperate mission to cross a frozen sea carrying a top-secret cargo.

To end an apocalyptic war and save her daughter, a reluctant soldier embarks on a desperate mission to cross a frozen sea carrying a top-secret cargo.

A man gets a phone call from an acquaintance, asking for help. They must retrieve something lost inside a train tunnel. They must do it in the middle of the night. "In" is an psychological thriller set in the quiet country of Sweden, where people are hiding behind drawn blinds even though the closest neighbor live miles away. A place where you do not know who live in your apartment building or not even the people you play hockey with every week. We follow the two men into the darkness as they are forced to come closer together. And in spite of all confinement, there is still something left open, an escape, or an abyss, deep down in the dark.

Created by Tribal DDB and Stink Digital, this new interactive campaign promotes Philips’ latest entrant into the television market, the CINEMA 21:9. Since the television’s 21:9 frame lends itself so readily to film, Tribal DDB, Amsterdam commissioned us to create a piece of filmed content that could hold its own with Hollywood’s best. Director Adam Berg responded with an idea for an epic ‘frozen moment’ cops and robbers shootout sequence that included clowns, explosions, a decimated hospital, and plenty of broken glass and bullet casings.