Netflix’s Stranger Things x Doritos Live from the Upside Down (2022)

In celebration of Stranger Things season 4, Netflix and Doritos came to Observatory to help make “the greatest concert that never happened” a reality. We kicked off the #LiveFromTheUpsideDown campaign with a series of teasers on TikTok and Instagram, and nostalgic 30-second videos sharing the backstory behind Doritos Music Fest '86 and its epic lineup of '80s music icons. Directed by Hungry Man’s Dan Opsal, the greatest concert that never happened...finally happened.