Michele is a superficial man with nothing but contempt for other people and who lives only to show off his wealth on social media, until he finds himself mistaken for a North African immigrant in Easter Europe and deported.
Two brothers kidnap a has-been actress who makes a living doing TV commercials for a fur-clothing company and demands that all animals be freed and businesses be closed. The problem is that everyone thinks the kidnapping is only a publicity-stunt set up by the attention-hungry actress...