After false reports of his demise put him and his work on the map, an artist decides to continue the charade by posing as his own brother. Soon, a reporter enters his life and has a profound effect on him.
Matthias Bleuel, a logistician of a german mail order company is send to Kemorovo in Siberia to teach some russian subsidiary company the german work flow system. But soon this land changes him and everything for him.