The economists behind the implementation of the most extreme capitalist system in the world observe with surprise the discontent of its countrymen. For the first time, they tell the story of how they became Milton Friedman's students in Chicago in the 1950s and what were they willing to do to pursue their extreme economic ideas, aided by Pinochet's dictatorship in the 70s. Unseen images and testimonies that allow us to understand the historic process that transformed the Chilean people and Chile in the country that it is today, an image of success and discontent.
No Chile de 1988, o governo ditatorial convoca um plebiscito para perguntar se a população apoia os militares. Um publicitário, então, fica responsável pela Campanha do Não, com ideias ousadas para convencer o povo a acabar com o regime militar.
In Chile, during the mid 80s, a wave of young enthusiasts from different parts of the country decided to rebel against the regime and liberate themselves through rock. It was a new Chile, committed to fight for its ideals, and to have fun at any cost.
